Tuesday, 19 April 2016

Free Email Services: Top 5 Features for Small Businesses

You don't necessarily have to pay for a great email solution for your small business.

If you're tempted by premium business-class email services such as Google Apps for Business or Microsoft Office 365, consider a free service first. Gmail, Outlook or Yahoo! Mail might meet all the needs of your business, without the monthly fees.

For new business owners, sticking with a free service can also afford you the time to let your business grow. Until you have at least a handful of employees, you might not need the features that paid email provides, such as collaboration tools and shared calendars. And waiting might make it easier to pick the right paid service for the long haul, especially if your company grows quickly.

But don't settle on just any webmail service. Read on for five features you should look for in a free email solution for your small business. Then check out BusinessNewsDaily's sister site, TopTenREVIEWS, for a full review and feature breakdown of the most popular free email services on the Web.

Custom email addresses

You want to appear professional, even if you're not using a professional-grade email service. That's why it's so important to link your free email account with a custom email address that includes the name of your business or website. Instead of yourname@outlook.com, your email address can be yourname@yourbusiness.com. An email address that includes your brand can give even the smallest of businesses an air of professionalism, and that's important when you're networking or connecting with new clients or customers.

Not every free email service allows users to set up a branded email address, and some require you to pay a recurring fee for the privilege. If you intend to stick with a free email service, be sure to pick one that allows you to customize the domain name in your address.

Advanced security features

Just because you're using a free email service doesn't mean you don't deserve top-of-the-line security tools. The best free email services don't just shield your inbox from spam. They also help protect your business machines against viruses and malware by scanning attachments and filtering suspicious messages.

Some services also restrict automatic downloads that could infect your machine, and offer phishing filters to screen against malicious emails that ask for personal information like passwords and credit card numbers. Even savvy small business owners can benefit from these automated security features, especially as your company grows.

Substantial inbox storage

You inbox is a record of every email correspondence you and your employees have made. By picking a service with generous storage limits, you can worry less about deleting and archiving old messages. That means your old emails, especially those that came with important attachments, will still be there whenever you need them.

Inbox storage limits vary widely among free services. Google provides 15GB of free storage for its Gmail service. But even that considerable amount of space might not be enough if you frequently deal with large email attachments. By comparison, other popular free services such as Yahoo! Mail cap your inbox at 1TB, and Microsoft's Outlook has no cap on the number of email messages you can store.

Generous Attachment Limits

Does running your business mean sending and receiving large files such as spreadsheets, product orders or presentations? Most webmail services limit attachment sizes to between 10-25MB . That's enough to send Word documents, but if you need to attach multiple PDFs or other large files, you'll hit the limit in a hurry.

Many modern email services allow users to send much, much larger files by pairing your email with a cloud storage service. Google lets Gmail users send files up to 10GB, so long as the file is first uploaded to a Google Drive account. Similarly, Microsoft's Outlook accommodates files up to a whopping 300GB if they're uploaded to SkyDrive, and Yahoo! Mail offers similar functionality in conjunction with Dropbox.

IMAP Support

IMAP stands for Internet Message Access Protocol. Email services that support IMAP allow for true two-way email management, so any email you send or receive in any IMAP client will synchronize with the provider's server.

Not every free email service includes IMAP support, but it's a must-have for business users. IMAP allows you to access your email through a mobile app or desktop client, in addition to the provider's Web portal. That gives you more options to read, sort and be notified of new messages, so you can always stay on top of your email inbox. When looking for a way to access and manage your email across desktop and mobile devices, opt for IMAP over POP (Post Office Protocol.) POP allows you to download your email to any computer of mobile device, but erases your email from the main server in the process.
- Source at: http://www.businessnewsdaily.com/5545-free-email-services.html

The resource can be seen here Free Email Services: Top 5 Features for Small Businesses .

Monday, 18 April 2016

Diy Web Presence

Helping Small Businesses Generate More Leads And get Noticed Online

The resource can be viewed here Diy Web Presence .

Monday, 11 April 2016

Small Business Email Marketing

There is nothing that can undermine the importance of quality. Most forms of marketing are known to be more expensive.
Most often, it is not just in the product or service that you offer that you make a success of yourself.
 This is where email marketing comes in very useful You must have substance in what you are offering, or no one would be interested in you.
 Whether in being able to execute them well or even hiring a professional to manage it for you, you will have a definite outflow.

However, you should be able to let everyone know that you are there, and that you matter. This is what marketing does for your product and company.
 If you are a small business that is looking to grow, you need to have a well defined goal, and a solid strategy to help you reach it. While the
 benefits cannot be ignored, the constraints of a small business must also be borne in mind.

For any small business email marketing is the best way to gain mileage and be in constant touch with your client universe. While the internet is growing rapidly as the main medium of exchange, email marketing is becoming the most used form by all companies, and mainly the smaller ones.

When you decide to use an email marketing tool, you must first set yourself some guidelines. The most important is to have a well planned and carefully
 screened email marketing universe - the people your communication will go out to. It is important to include prospects and those who have switched loyalties.
 Periodic review of your set of contacts is also important to include new names, and also remove those who do not wish to receive communication.

Once you have your email lists ready, you will need to plan how often you would like to communicate with them.
 Decide on a specific time and date - it could be once a week or even fortnight. Ensure that your emails are not too far apart, or they may tend to lose impact.

A strong email message is important. It must add value and share some insights.
 Do not send out pointless or loose emails which have nothing to say, as it is a waste of everyone's time and does more harm than any good. It is good to end
 your emails with a point that is to be addressed in the next mail, or even a loose thread hanging so there is some anticipation growing. Always ensure your
 clients look forward to getting the next email.

Source : http://smalbusinessemailmarketing.blogspot.co.uk/2011/09/small-business-email-marketing.html